Stuhrling

Stührling Original is an American watch brand whose company narrative traces to 1999 initiatives associated with Henry/Chaim Fischer; other accounts cite founding figures around 2002. Headquartered in the New York area (Brooklyn associations are often mentioned), Stührling designs in the U.S. while manufacturing or assembling mainly in China and Hong Kong, with some Swiss-linked lines.

The brand is known for affordable “luxury look” divers, skeleton watches and complications aimed at mass retail. It occupies the accessible fashion-mechanical segment rather than traditional haute horology.